What if you could stop paying credit card processing fees entirely? With Capitol Financial’s Cash Discount Program, you can. Our program eliminates your credit card fees by applying a small service fee to card transactions while offering your cash-paying customers the posted price. It’s legal, compliant with all card network rules, and could save your business tens of thousands of dollars per year.
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How the Cash Discount Program Works
The concept is simple. You display your prices as usual — these are your cash prices. When a customer pays with a credit card, a small service fee is added to cover the cost of processing. Customers who pay with cash, debit, or check pay the displayed price with no additional fee. Your terminal or POS system handles the calculation automatically, so there’s nothing for your staff to do manually.
Instead of paying a percentage of every credit card sale (which typically ranges from 2.5% to 4%), you pay a flat monthly fee of $39.95 for unlimited processing. That’s it — no per-transaction fees, no hidden charges, no surprises on your monthly statement.
Real Savings: A Side-by-Side Comparison
Consider a business processing $93,492 per month in credit card transactions. Under a traditional processing plan, they’d pay approximately $2,661 per month in fees — that’s $31,936 per year. With our Cash Discount Program, their total cost is $39.95 per month, or $479 per year. That’s an annual savings of over $31,000 that goes straight back into the business.
Is This Legal? Absolutely
Cash discounting is fully permitted under card network rules and applicable laws. It is not the same as surcharging, which has different legal requirements in some states. Our program is structured as a cash discount — your posted price is the card price, and customers paying with cash receive a discount. We provide all the required signage for your location, and our terminals are pre-configured to apply the program correctly.
Who Benefits Most
The Cash Discount Program works especially well for businesses with higher average ticket sizes (where processing fees really add up), businesses with a significant share of cash-paying customers, and businesses operating on thin margins like restaurants and convenience stores. That said, any business that accepts credit cards can benefit. We’ll help you evaluate whether this program or our traditional low-rate processing is the better fit for your situation.
Frequently Asked Questions About the Cash Discount Program
How does a cash discount program work?
You display your regular prices as cash prices. Credit card payments include a small service fee that covers processing, while customers paying with cash, debit, or check pay the displayed price. Your terminal or POS system applies it automatically.
How much does the Cash Discount Program cost?
A flat $39.95 per month for unlimited processing — no per-transaction percentage fees and no hidden charges. This replaces the typical 2.5% to 4% you would otherwise pay on every credit card sale.
Is a cash discount program legal?
Yes. Cash discounting is fully permitted under card network rules and applicable law. It differs from surcharging, which has different requirements in some states. We provide the required signage and pre-configure your terminal for compliance.
How much can I save with the Cash Discount Program?
A business processing about $93,000 per month in card transactions can save over $31,000 per year compared with a traditional processing plan. We offer a free cost comparison using your current processing statement.
Which businesses benefit most from cash discounting?
It works especially well for businesses with higher average tickets, a large share of cash-paying customers, or thin margins, such as restaurants and convenience stores, but any business that accepts cards can benefit.
Want to see your potential savings? Call (202) 683-0309 or email info@capitol-financial.com for a free cost comparison using your current processing statement.